About Niche Works

We’ve been described as friendly, honest and straight talking in our approach, and each account is managed by a senior professional with extensive industry experience

Founded by Fiona Vernon as a bespoke consultancy in 2000, Niche Works has since grown to offer a full range of marketing and public relations services.


Our approach is friendly, honest and straight talking. We guarantee that each account is managed by senior professionals with extensive experience in marketing and public and media relations. As a small business, we are flexible, fitting in with your team and often becoming an extension of it. Whilst we generally aim to build long-standing relationships with our clients, we’re also happy to work on a project basis as and when required.

Our experience spans a range of industries including luxury hotels and restaurants, tourism destinations, professional services companies, and lifestyle businesses as well as business-to-business marketing and PR. Have a look at our case studies for a few examples.

We keep up to date with the latest thinking and best practice in marketing and PR via  the Chartered Institute of Marketing (CIM) and the Chartered Institute of Public Relations (CIPR) amongst other industry forums.